Effective Signage to Boost Business

When discussing corporate digital signage with clients, the common perception is limited to large smart TVs in reception areas or meeting rooms. However, it is evident that corporate digital signage is largely underutilised, primarily due to the absence of key stakeholders during the initial discussions.

For instance, a receptionist aims to create a welcoming atmosphere using well-crafted content in the reception area. On the other hand, the Head of HR has other distinct requirements. The fifth screen can serve as a valuable tool for disseminating company information and messages, reducing the burden of overflowing email inboxes and saving precious company time. Similarly, the Sales Director seeks real-time call and business information prominently displayed in the call centre, showcasing customer satisfaction levels and sales figures against set targets. It is crucial to acknowledge that none of these objectives can be achieved without the support of the IT department.

At Assured Digital Signage we understand that recognising the importance of involving all stakeholders and helping them understand the value of effective digital signage deployment is indispensable..